Entrepreneurship: A Global Perspective (Routledge Masters in Entrepreneurship)
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Principle four – Intervention & Studying Technique – Just as they have a sound technique in place to make sure financial success, world-class organizations have methods and processes in place to ensure their service philosophy (imaginative and prescient, mission, enterprise aims, and service standards) is interwoven into each facet of the organizational culture. With regards to worker recruitment and choice, new employee orientation, coaching and development, performance administration, reward and recognition, incentive applications, and so on – the service philosophy is integrated each step of the way.
Description : Entrepreneurs exist in every country but the nature and level of entrepreneurial activity differs remarkably. Why is this? What shapes the level of entrepreneurial activity in each country? What defines entrepreneurial activity? As more and more teaching and research into entrepreneurship reflects its often international nature, the need for literature reflecting this grows. This concise new textbook provides an introduction to topics in entrepreneurship in a global context; focusing on how enterprise works across the world. Important topics such as financing, innovation and (anti) social enterprise are discussed in detail throughout the text and examples and case studies are used to illustrate the application of different theoretical and conceptual approaches to entrepreneurship and the role it plays in developed, emerging and transitional economies. Entrepreneurship: A Global Perspective is suitable for both final year undergraduate and postgraduate courses in enterprise and is likely to appeal particularly to student groups with a strong international element.